Grassroots Advertising Office & Warehouse

Contact Information
17R Atlantic Avenue, Toronto, Ontario M6K 3E7
Service Profile
Ambient Media Services & Company's Key Activity(s)
Agency, Distribution Services Provider, Commercial Content

Media Distribution Services
Distribution Service Product Category (DSPC)
Display Advertising — Posters, Banners, Billboards in private and public places
Managed Distribution — Distribution and refills of flyers/coasters etc. including wild distribution (delivering flyers, beer coasters, postcards in bulk to a location, either without fixture on the counter or in a fixture)
Hand-to-Hand — Delivering for 1-hour flyers, leaflets, magazines in 5 public spots of a city or a venue (exhibition-conference)
Letterbox/Mailbox Distribution
Transport / Mobility — Transit and Motion Targets
Guerrilla Marketing (BTL) — Publicity stunts, guerrilla marketing activities and other ad-hoc distribution
Coverage Areas - Distribution Service
NEW YORK, CHICAGO, SEATTLE, MIAMI, LOS ANGELES, MONTREAL, TORONTO, CALGARY, EDMONTON, VANCOUVER, AMSTERDAM, BARCELONA, BERLIN, LONDON, ROME, PARIS
About Company

Grassroots Advertising is in its 35th year of providing guerilla marketing services. Our primary medium – Wildposting – the original outdoor medium – is literally thousands of years old. This core product remains as effective as ever – with as many as 400 locations active nationally at any given time.

In recent years Grassroots has leveraged its Guerilla Street Cred into the development of exciting new media options. These include: Projection Media, Interactive Windows, Mobile Billboards, Street Teams, Chalk Art and Stencils.

We can now provide integrated campaigns that combine various media elements to deliver the engagement, measurability and word of mouth effects that are fast becoming the new standards of a successful campaign.

A fine example of our recent work in this area was the award winning Doritos campaign which combined interactive projections with street teams and mobile technology.

“What we have to offer is an exciting fusion of traditional media and technology powerful enough to deliver a relevant message to a mass audience and personal enough that it can be activated by touch – the touch of the consumer. The end result will be a memorable and emotional experience with the product.”

Michael Gillissie, VP Sales & Operations, Grassroots Advertising